Apps in digital India are receiving millions of monthly users and download. Every consecutive year, the app engagement in India or worldwide has shown an upward spike. Also, there’s app engagement software available to boost engagement on any particular app. Users are downloading more app and spending more time exploring their services and user experience. This has lead to a high app engagement rate.
The principle rule of a business is to “focus on customers”. It’s necessary to understand their needs, behavior, and expectation from your service. If customers get your product or service through simple swiping, scrolling, and clicks, they will love to engage with your app.
Users Are Spending More Time On Mobile Apps
Today, consumers have an app for everything they need. When it comes to e-commerce, it can’t be imagined without a responsive application. Mobile apps are transforming businesses in the digital world as they allow faster, simpler and personalized communication with their customers.
Popular survey results convey that consumers are expected to download 258.2B mobile apps in 2022. Apps are a lot better for users and also for businesses. Marketers can send out push mail messages, in-app notifications, announcements, through the app to maintain clients’ engagement.
The use of Artificial Intelligence (AI) is a trending feature. They’re chatbots act like humans and communicate with the user. Consumers find it convenient to communicate directly with their needs and query.
Moreover, the Internet of Things (IoT) apps have entered the scene. It has expanded the functionality of mobile apps and made life comfortable. Switch off your lights, turn off your AC’s, and several other functionalities have made people spend more and more time on apps.
Apxor provides software solutions for businesses to grow digitally.